How do you feel about people being able to look at your house in Google Street View? Popular Science has an article by David Nield, on “How to hide your house on every map app: Stop people from peering at your place” (May 18, 2022).
This raises questions about where privacy starts and a right to look or know stops. Can I not walk down a street and look at the faces of houses? Why then should I not be able to look at the face on Street View and other similar technologies? What about the satellite view? Do people have the right to see into my back yard from above?
This is a similar issue, though less fraught, as face databases. What rights do I have to my face? How would those rights connect to laws about Name, Image and Likeness (NIL) (or rights of publicity) which became an issue recently in amateur sports in the US. As for Canada, Rights of Publicity are complex and vary from province to province, but there is generally a recognition that:
- People should have the right “to control the commercial use of name, image, likeness and other unequivocal aspects of one’s identity (eg, the distinct sound of someone’s voice).” (See Lexology article)
- At the same time there is recognition that NIL can be used to provide legitimate information to the public.
Returning to the blurring of your house facade in Street View; I’m guessing the main reason the companies provide this is for security for people in sensitive positions or people being stalked.